Monday, December 5th 2011
January 10, 2011 – PPGH General Meeting with John Landauer
Print Competition 6-7 | Dinner 7-7:30 | Program 7:30-10
Members: Meeting Only $25 | Dinner and Meeting $35Non Members: Meeting Only $30 | Dinner and Meeting $40Crowne Plaza Houston North Greenspoint
425 Norht Sam Houston Parkway East
Houston, Texas 77060
Become a PPGH Member now.
Selling Your Images and the Digital File
by: John Landauer

Note from the President:
I want to see each and every PPGH photography studio grow in 2012. This means business classes, mixed with classes teaching photographic technique.
To more effectively reach this goal, most of the speakers who will be teaching about the business of professional photography have been scheduled towards the beginning of the year. This way, the members who choose to attend these classes can apply what they have learned closer to the begging of the year, and hopefully the information learned will make an impact on the bottom line for those studios in 2012.
Have questions? Ask the appropriate 2012 PPGH board member volunteering their time to help you.
Who should attend this program?
Are you shooting digitally? Do your clients ask you to purchase your digital files? If so, then you may learn a new way to sell your digital files to your clients. And, if you do not sell your digital files, you may learn what is being communicated to the clients that went to a different studio.
Digital is not going away. Your customers want what they want. Those who attend may learn how to more effectively sell the most popular product you have in your arsenal.
Program Description:
Selling digital files and making a profit has often been misconstrued by professional photographers as an oxymoron. John Landauer has successfully designed a pricing structure for selling digital files that has not only allowed him to maintain his profit margin, but has grown it substantially.
This program is designed to help your studio succeed during bad times and flourish once those bad times turn for the better by explaining his pricing system, marketing for seniors, portraits, and weddings.
John will also be covering other topics such as volume photography, social media advertising (facebook, groupon, living social), how to hire successful sales employees, branding and marketing ideas for successful mailers, and so much more!
Wednesday, November 9th 2011
I’ve never been one for organization – that is until a Houston Professional Organizer, Susan Kluckman of It’s A Neat Addiction changed the way that I look at my office and my life company’s workflow. Susan Kluckman believes that everything should be neatly organized to affect your entire lifestyle.
Recently, I hired It’s a Neat Addiction to reorganize my home office. She came in and completely reorganized everything so I didn’t have clutter across my desk. She went far beyond my wildest dreams because she was able to improve my daily workflow as well! I now know where everything little thing is, know what my priorities are and have a spot for everything, all because a Houston professional organizer helped me out. Additionally, it is now much easier for me to pack my camera bags as well.
Indeed, my entire business is more efficient because of Susan’s company. I enjoy spending time in my office now and I don’t get stressed out as much. I knew there would be a big change, but I never thought that organization could be this big of a game changer. Susan showed me the err of my ways. My office is now more Zen like simply because everything is properly organized. A Houston Professional Organizer was the best thing that could happen to my office.
It’s a Neat Addiction did more than just tidying up papers and giving me a place to store everything. She asked questions to get a better sense of what I do on a daily basis. It helped me think about what I needed out of my office and helped her to get a better understanding. When she was done with the questioning, she set to work to help give my office what it’s always needed – purpose. Hiring a Houston professional organizer was well worth the money. Ask her about her Home Office Overhaul!
Houston Professional Organizer Susan Kluckman of It’s A Neat Addiction changed the way I do business, and she can do the same for your home business too. Susan’s company doesn’t just focus on offices, either. She’ll come to your home office or anywhere else that you need organization. If you’re a pack rat, then she would absolutely love to meet you! Susan is a true professional.
Bottom line, I’m addicted to It’s A neat Addiction. I enjoy spending time in my office again and I’m much more efficient and my clients are receiving their portraits faster than normal. It’s like night and day from what it had been and I owe it to Susan and It’s a Neat Addiction.
Wednesday, September 14th 2011
It’s going to be an incredibly busy day today. I’m in the office at 6 am and will be nose to the grind stone until 11. I will then be on my way to the PPGH monthly board meeting, and then helping host the PPGH monthly meeting. I should be arriving back in the office on Wednesday morning.
During my morning hours I will be attempting to place the Lee portrait sessions online before I leave the office.
While I am at my board meeting, the best web designer on the planet will possibly be finishing up the design of my new newsletter template, and my new Bookkeeper will be working on my taxes.
Aric C. Hoek BFA, CPP
Professional Photographer
2012 President
PPGH
Saturday, September 3rd 2011
I am getting ready to start day three of a three day Indian Wedding. Tomorrow I will be taking a small break, but more than likely returning emails when I have time as I know there are messages waiting for my attention.
Next week, my web designer will be making some fun changes to the website, and I will be catching up on post production.
Aric C. Hoek BFA, CPP
Professional Photographer
2012 President
PPGH
Sunday, August 28th 2011
Thank you both Stephanie and Michael for reserving my services on January 21, of 2012. I am going to do a fantastic job for you both and give you the absolute best service I can! I will be providing you with very elegant tools to tell one of the most important stories of your life.
I will be contacting you this week by phone to go over everything in more detail. Please make sure to join my mailing list by clicking the link on the top of this page as it will contain special offers that you may want to take advantage of.
Thank you both for your business.
Your Photographer For Life,
Aric C. Hoek BFA, CPP
Houston’s 2007/2010 Photographer of The Year
Houston Wedding Ceremony Location: St. Ann’s Catholic Church
Houston Reception Hall: The Courtyard on St. James Place
Aric C. Hoek BFA, CPP
Professional Photographer
2012 President
PPGH
Friday, August 26th 2011
Today I will be taking a 6.5 hour business class from Sandler Training starting at 9am and ending at 3:30pm. My guess is I will be ready to call it a day after the class is over. Email will be the best way to get ahold of me today, as I will have my iPad during the class. They’ll have to pry it out of my hands.
Aric C. Hoek BFA, CPP
Professional Photographer
2012 President
PPGH
Thursday, August 25th 2011
This job opening was given to me by the owners of The Courtyard on St. James Place in Houston, Texas.
The Courtyard on St. James Place has an opening for an Event Manager. We prefer candidates with a college degree, flexible schedule, and experience in Sales and Marketing.
The Event Manager is responsible for:
Coordinating social and corporate events, sales and booking for an upscale Banquet Facility in the Houston Galleria area. Working knowledge of social media and ability to write a weekly blog.
Requirements:
- Flexible Hours
- Proficiency in social media
- Ability to sell
- Motivated
- Attention to detail
- Teamwork and strong interpersonal skills
This is a salary position based on experience.
Inquiries should call Hedi at The Courtyard on St.James Place: 713-621-0555
INQUIRIES SHOULD NOT CONTACT SOLARIS STUDIOS.
Aric C. Hoek BFA, CPP
Professional Photographer
2012 President
PPGH