What is a Business Headshot?
A person who buys a 1/4″ drill bit doesn’t actually want a 1/4″ drill bit. They want a 1/4″ hole, and why the hole needs to exist is of even more importance.
Why does your headshot need to exist? In a word… association.
Ready????
Imagine your front door.
What vehicle brought you to your current location?
We think in images, which makes a headshot one of the most powerful tools in your possession for the creation of association.
A Professional Headshot creates association between the person depicted, and the content surrounding the depiction. Association is multiplied with each viewing, and each second viewed.
Aric C. Hoek, BFA
Professional Photographer
Solaris Studios, inc.
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